DMBA
Digital MBA
Digital MBA
Set yourself up for success with our ‹Digital MBA›, the boost your CV needs
The DMBA changes your life
The ‹Digital MBA› is designed to fit the needs of real companies, giving you practical and up-to-date skills
Prepare for the future by exploring key concepts such as Blockchain, the Metaverse and Machine Learning, essential tools that will make sure you stand out in today's job market. These resources will be your gateway to new opportunities, making sure you are positioned as an ever-evolving leader. Take steps to success with the Digital MBA!
Upcoming applications
You decide ‹where and when›
- Upcoming applications open
Madrid.
October 2025
Barcelona.
October 2025
Harvard.
2025
- Duration
- 9 months | 60 ECTS
- Languages
- Spanish
What is the DMBA?
The digital MBA, your bridge between ‹theory and practice›
The Digital MBA takes you beyond theory, offering a hands-on experience that will prepare you for real-world challenges.
Your path, your success
The DMBA is the bridge between university study and the real demands of the business world. Discover the path to your professional future.
AI as a Tool
At ISDI, we understand that AI is an integral part of the process. That’s why you’ll learn to leverage generative AI tools to execute each step effectively.
The path to digital leadership
Our alumni are leading the digital field at big-name companies like Amazon, Vodafone, and Accenture. Join a network that gives your career the boost it needs.
DMBA Profile
The program for ‹recent graduates›
Designed for recent graduates and professionals with little work experience, our program goes beyond conventional education. Here, you'll find the perfect blend of business skills and digital technology, providing you with the tools you need to tackle the challenges of today's working world.
Data
‹ISDI is backed› by figures
We can show you who we are, but it's the data that supports us
Accreditations
High quality education, backed by leaders in the education sector
QS Star
QS Rating: Teaching and Employability: ISDI has been awarded Five Stars in the categories of Teaching and Employability
Cualificam
This accreditation certifies the quality of professional master's programs like the Digital MBA. It is equivalent to the accreditation process for degrees and university master's degrees, meeting the quality standards of the European Higher Education Area.
Teacher staff
Our ‹digital leaders› offer you the highest quality training
ISDI teaching staff are the driving force behind the ideas that will transform the digital landscape of the future. This means that, in every session, you will immerse yourself in learning alongside current business experts and outstanding industry leaders.
Sandra de Soto
Innovation & Digital Transformation
Craig Crawford
IT Strategist & ex VP IT Strategy
Alberto Sánchez Herrero
Associate Partner
Rafa Martin
Media Partnerships Lead
Phil Sang G. Yim
Associate Strategy Director
Steve Cadigan
CEO
Mark Ralphs
Strategy & Planning Director
Elisabet Argiles
Head of Product Marketing
AI HUB
AI HUB. AI HUB.
THIS IS ISDI
AI HUB
Discover the future with ‹The AI HUB›
As part of our innovative learning platform, you will learn become an expert in ethical and measured AI use, giving your projects a boost. Discover the strengths and limitations of AI technologies, while always maintaining academic integrity. Gain access to exclusive resources and bring your core project to life. Join ISDI in the digital revolution and get ready for the AI present:
Study advanced levels of interaction with different types of AI through prompt engineering techniques
Delve deeper into the use of key AI tools.
We will teach you how to choose the tools that fit your project and how to use them, with detailed explanations, introductory videos and access links.
Any questions?
Do you still have ‹questions about the DMBA›
Don't keep them to yourself... If you need more information, don't hesitate to get in touch with us via any of our contact channels, and we will get back to you as soon as we can.
A digital MBA, like the ISDI DMBA, merges business strategies and key technological skills, and is aimed at recent graduates and professionals with 1-2 years of experience. It provides a combination of theory, practice, and focus on emerging technologies and agile methodology. The DMBA prepares students for in-demand digital roles, while smoothing the effective transition to today’s digital economy, producing leaders who are prepared for business transformation.
Studying a digital MBA, such as the ISDI DMBA, is a strategic route to success in today’s digital economy. The course allows students to get to grips with business strategies and tech skills, and prepares recent graduates and professionals for sought-after positions. A focus on emerging technology, agile methodology and unique experiences ensure our students get a well-rounded education. A Digital MBA ensures students stand out in a competitive job market.
The ISDI Digital MBA is especially aimed at professional profiles with 1-2 years of experience who are looking to stand out in today’s digital economy. The MBA is designed for students who aspire to roles such as Product Innovation Specialist, Brand Manager, Consulting Analyst, Sales Trade Marketing, and Associate Consultant. This program focuses on merging business strategies with key tech skills, preparing students to become leaders in sought-after areas of digital transformation. Through a collaborative approach, connections with industry leaders, and unique experiences, the DMBA offers an effective path to professional excellence in the digital world.
Course program
Discover the ‹future of business› with our Digital MBA
Your new mindset will include
- The capacity for innovation
- Complex problem-solving
- Capacity to adapt to the digital ecosystem
Your new skills will include
- Entrepreneurship
- Use of key technology.
- Collaborative agile methodology using generative AI.
Your new tool kit will include
The course
Business education for the ‹Digital Age›: The DMBA at ISDI
Become a digital native with our DMBA, which cover strategy, innovation, technology, digital marketing, e-Commerce, data analytics and agile transformation.
6 ECTS, 48 hours.
- New methodologies, work processes, the latest innovations and how they are used both in companies today, and in the projects students will work on during the program.
- Understanding and using Agile, Scrum, Kanban, Design Thinking and Business Model Canvas in professional settings, and how they apply in business.
9 ECTS, 72 hours
- Vision and understanding of how companies operate in the digital age: business models. Go-to-market, high-level operations and finance.
- Differences from traditional business models. Client-centric approach under an omni-channel, multi-device and global strategy, excellent understanding of back-office (process automation) and front-office operations (focusing on user experience).
- Analysis, design and implementation of KPIs.
- Understanding the financial and legal conditions for companies in the digital age.
10 ECTS, 80 hours
- Understanding and applying internet architecture and disruptive technologies in businesses in the digital age.
- Operations, structure, trends and strategies for application and innovations in IoT, Industry 4.0, Blockchain, Artificial Intelligence and Machine Learning in digital concepts, services and products.
14 ECTS, 112 hours
- Execution of business strategies and plans in the digital age.
- Understanding digital marketing, social media, website and app development, content management, digital advertising, search engines, mobile marketing, e-Commerce and data analytics.
- Understanding strategic frameworks such as the Marketing Funnel, Customer Journey and Buyer Persona.
- Workshops on CRM tools, social media marketing, search marketing, digital advertising, app optimization, prototyping, UX and analytics.
9 ECTS, 72 hours.
Apply your knowledge to a real project! Detect new business opportunities for a top company and work on a digital transformation plan using agile methodology and collaborative tools.
- Teamwork
- New lines of business
- Unique methodology
12 ECTS, 320 hours. In the Master’s program, you will be able to undertake internships at companies or access job offers that match your profile and professional experience.
It is an inspiring and unique intellectual experience for those who wish to expand and share their disruptive and transformative thinking. (Optional attendance)
In collaboration with the Real Colegio Complutense, ISDI holds the week of digital immersion and transformation at Harvard every June. It is an inspiring and unique intellectual experience for those who wish to expand and share their disruptive and transformative thinking. (Optional attendance)
Digital Excellence Chairs
The Digital Excellence Chairs are collaborative initiatives between ISDI and leading technology companies. The goal is to promote digital transformation and innovation through activities and programs. The Chairs are designed to promote excellence and leadership in the digital field.
ISDI and Salesforce have come together for a strategic partnership that drives digital transformation and innovation. This remarkable synergy will forge the future of digital transformation, becoming a reference point in producing leaders with the skills they need to drive change across the business world.
- ISDI is an Authorized Training Partner (ATP) for Salesforce in Spain, France, Portugal and Mexico, and is the only official school for training and certification in the EMEA and LATAM regions with this status. More than just an educational institution, ISDI is a pioneer in certifying instructors in these countries, further raising quality standards.
- As part of its ongoing vocation to provide high-quality professional development, ISDI is committed to training recent graduates at Salesforce. This strategy not only helps strengthen individual talent, but also contributes to the growth of the Salesforce ecosystem.
- In addition, ISDI and Salesforce have joined forces to select and train specialized consultants on the Salesforce platform. This unique collaboration ensures that professionals are at the forefront of the latest trends and technologies, in order to produce innovative and efficient solutions.
- As an Authorized Training Provider of Official Google Cloud Certification, ISDI provides access to official resources that will allow you to master the design, management and administration of applications and infrastructure on the Google Cloud Platform.
- ISDI and Google have joined forces to create the ISDI-GOOGLE AI ACADEMY. This alliance is ultimately aimed at launching a Google artificial intelligence program, designed specially for executive profiles, that goes beyond the technical and focuses on business, strategic vision and related strategic processes. In addition, AI and Google Cloud Certification are integrated in ISDI programs.
ISDI and KPMG have a strategic collaboration on different projects to drive digital transformation and innovation. This powerful synergy fosters excellence and leadership in digital transformation, with events and programs focused on training, innovation and development in the Digital Age.
- The Legal Tech Chair encourages innovation in the legal and tech sectors with an Advisory Board made up of leaders from companies including Google, Meta and BBVA, to name a few.
- The collaboration has resulted in Digital Talent initiatives such as the Talent Day—part of the ISDI MIB and DMBA study programs—as well as sponsorship of the Digital Professions Map in Cybersecurity and Legal Tech.
- The KPMG management committee takes an active part in the ISDI Digital Age Directors program, showing their commitment to training business leaders in the digital context, and continuous education for their management teams.
ISDI and IBM have entered into a technology-leading strategic alliance that covers initiatives focused on digital transformation with special emphasis on Big Data and Artificial Intelligence. At ISDI, our partnership with IBM not only aims towards academic excellence, but also at creating an ecosystem that combines education, technology and innovation to prepare leading professionals in the digital world.
- The BIG DATA & Artificial Intelligence Chair is a space dedicated to researching and creating use cases and practical applications of the latest trends in Big Data and AI.
- This includes events aimed at identifying and developing emerging talent in the digital field, such as the Talent Day MIB in Madrid and Barcelona, the Talent Day DMBA, and the Digital Professions Map. The focus is on Data & AI, providing valuable information on the most sought-after skills on the market.
- The partnership includes collaboration on training programs for both students and companies. They also work together on a global training strategy with industry leaders that encompasses technical aspects, employer branding and strategic partnerships.
ISDI and NTT DATA have come together to build a strategic collaboration, joining forces for training, research and sponsorship in a display of their shared commitment to a sustainable, digital future.
- The Data & Artificial Intelligence Chair is the epicenter for research and knowledge sharing in these key areas. NTT Data supports this initiative by awarding scholarships to study the Master Data Analytics MDA, providing an opportunity that not only funds education, but also offers a job position and strengthens the next generation of leaders in data analytics.
- NTT Data’s commitment extends beyond scholarships, and includes sponsorship of the MDA program. The company provides key professionals to ISDI teaching staff, so that the course can continue to be equally strong in terms of the level of training offered.
- In addition, NTT Data offers a training plan to management staff, contributing to the continuous improvement of skills in the digital field.
- The synergy is also shown in key events such as the Talent Day MIB in Madrid and Barcelona, the Digital MBA, and sponsorship of the Digital Professions Map, with a special focus on Cloud Computing.
- The highlight is the Artificial Intelligence Barometer—led by NTT DATA, ISDI and Microsoft—, which includes trends and valuable data on AI and has been implemented in a number of different cities.
Employment opportunities
Explore your ‹professional future›
Find out how the DMBA gets you ready to face the challenges and successes of the future. Discover the job profiles you'll have access to once you've completed the program.
Certifications
Prepare for the digital future: Get certified and learn how to use ‹key technology›
At ISDI, we want you to leave with all the knowledge necessary to become the professional you aspire to be. Upon completing the Digital MBA, you will be prepared to certify in:
Python: DATA & ARTIFICIAL INTELLIGENCE: Add the essential tool for data analytics to your CV. Python, the most user-friendly and versatile programming language, is key to Big Data, Data Science, Artificial Intelligence and Machine Learning. Learn how to automate daily tasks with simple commands—a must-have for any business!
Amazon web services: TECH AWS (Amazon Web Services): If you want to have a proper understanding of Cloud Computing, AWS Academy Cloud Foundations is perfect. Whether you work on the technical side or not, this course gives you the full picture. It gives you an overview of the cloud, top AWS services, security, architecture, pricing, and support. It's the complete guide you need.
Salesforce Associate: Provides confirmation of the fundamental skills needed to use the Salesforce platform, demonstrating skills in the configuration, administration and customization of cloud-based business solutions
Salesforce AI Associate: Gain the skills you need to implement Artificial Intelligence solutions on the Salesforce platform, driving innovation and business efficiency in the new digital world.
Webflow: Learn web design skills, showing your abilities in creating dynamic and functional websites
Airtable: Certify your skills in mastering this powerful database management tool, showing you have the ability to make full and effective use of this versatile platform.
Learning experience
Take a ‹hands-on approach› to challenges and gain the flexibility to adapt to constant change
In the Digital MBA, the focus is on you; therefore, our methodology revolves around providing you with the best knowledge with the flexibility you need.
Discovery Classes
Career professionals share their experiences, success stories and mistakes, with real case studies that will leave you speechless. Plus, you will be treated to hands-on live sessions, pre-reading, and bonus material that includes podcasts, webinars and articles.
Digitalization project
Digitize a real company as you progress through the master's degree. Working together as a team, and with guidance from a mentor, you'll put into practice everything you absorb in Discovery Classes. The formula is simple: students work in sprints, with agile methodologies and tools that make it easy to collaborate.
Harvard
Broaden your horizons and prepare to become a digital leader in the future of business. Take on key roles and stand out from the pack. It's not just any seminar, it's a path to success in the business world.
Employability
Choose the DMBA at ISDI and ‹maximize your employability›
At ISDI, our goal is to bring you closer to the professional job market, so while you study the DMBA we will also provide you with an array of employability services.
Employer Branding
This is an excellent opportunity to build a direct connection with companies at the forefront of digital transformation. As part of Employer Branding, technology experts will share valuable information on the skills and profiles required in the current job market.
Elevator Pitch
The Elevator Pitch gives you the perfect chance to share your value proposition with leading recruiters and talent executives from key companies in the digital field. An unmissable opportunity to highlight your skills and experiences in the digital sector.
Networking
Students have the chance to hold informal interviews within the school, allowing them to network with leading companies in the digital sector. A great chance for students and professionals in the digital field to get together and exchange ideas and job opportunities.
Our partners
Take the ‹DMBA› and get your dream job
At the DMBA, we will teach you how to overcome any challenge. We know that only those with a broad perspective can achieve their goals. That's why a number of our students already work at leading companies.
Some data
A data driven decision: ISDI, the ‹best choice›
When you choose ISDI, you are opting for an exceptional learning experience, backed by a methodology designed to maximize your possibilities. You are choosing tangible results. And here are ours.
Digital Talent Community
Digital Talent Community: Once you join ISDI, you'll be part of the community ‹forever›
Make the most of your career potential! Become a member of ISDI’s Digital Talent Community. From the very start of the DMBA, you will have access to exclusive services, giving you the chance to immerse yourself in the digital revolution and build connections with the leaders in your sector.
Digital
At ISDI, there are no limits to progress. Join us on your career journey and stay in the loop, gain access to exclusive events, learn about the latest content trends, attend leading classes, and keep up with the ISDIgital Now blog.
Talent
Give your career the boost you need. Join the DMBA, and get access to job banks, mentoring with alumni, and one-on-one sessions with a Career Advisor. Your career goals will soon be within reach.
Community
Be part of the experience. Build connections and benefit from an ever-expanding digital network. Discover a space where you can make a difference.
Boost your startup
We enhance your brilliance
Unleash your career potential using the DMBA as a stepping stone to success. The course represents not only a turning point in your career, but also the starting point for new opportunities.
ISDI Start: The incubator
Join ISDI Start and have a partner by your side for your career journey. Our team of experts will support you from the very start of your idea until you have achieved your goals, exploring a number of business verticals such as EdTech, robotics and sustainability.
ISDI Investors Club: The meeting point
Be part of a meeting point where investors, family offices, business angels and corporations all come together to meet startups with the potential for exponential growth. This is the springboard to take your project to the next level
The network
Explore a wide range of opportunities and gain exclusive access to a network of contacts we have been developing since 2014. Startups, mentors, public institutions, investors and corporations all come together to push each other to success.
Upcoming editions
Choose ‹where and when›
Get ready for an immersive learning experience as our campuses open their doors to the latest tech innovations.
Madrid
Upcoming applications
October 2025
Monday to Wednesday
7:00 pm to 10:00 pm
Thursday
07:00 pm to 09:00 pm
Barcelona
Upcoming applications
October 2025
Monday to Wednesday
7:00 pm to 10:00 pm
Thursday
07:00 pm to 09:00 pm
Admission requirements
Admission requirements for the DMBA
Alumni
To understand the DMBA, you need to ‹experience it yourself›
Bruno Puente
Sales & Trade Marketing trainee
ISDI offers opportunities for all kinds of profiles. I spent almost a year looking for work before starting the master’s degree, when I realized that I needed to stand out from the rest. Since ISDI I have already been able to work and learn at large companies like L’Oreal and Disney, where I work currently. Studying at ISDI is a memorable experience in the sense that there is always something to discover. Every day you have a teacher who is at the top of their field and who you can learn a lot from, you meet people who might become friends or colleagues, and you always come out with a smile.
María Fernández Cañas
Management Consulting Analyst
My year at ISDI was emotionally intense, and a learning experience. In just a few months, I had the chance to interact with outstanding professionals and get to grips with an agile methodology free from pre-established rules. The highlight was the presentation of the Core Project, which gave me a deep sense of fulfillment and pride in my personal growth.
Academic partners
The leaders of today, guiding the ‹talent of tomorrow›
Our partnerships are important to you, and they will be interested in you too. Professionals from leading companies share their knowledge at the DMBA, using real recent case studies from their respective industries. This gives you a first-hand experience of the situations you will face in the future.
Startups
Your ‹initiative› is the starting point
These are some of the companies founded by ISDI alumni.
Do you have any questions, or is there something we missed? ‹We’re right here›
Suggestions, questions or complaints
Do you have any ‹suggestions›?
Would you like to share something about learning at ISDI? Get in touch by writing us an email at: studentsupport@isdi.education
To make sure the email gets through correctly, please write “suggestions, complaints and claims” in the subject line. Your message will be sent directly to the ISDI Academic Directorate.